Colorful Choices   is a simple nutrition campaign – no calorie counting, no fat gram tabulating, no weighing or measuring. This program reaches more participants with better results than any other nutrition campaign.

The Simplest Nutrition Program For Your Team.

How It Works

Most nutrition campaigns fail because participants feel that they are too complicated. This is exactly where Colorful Choices shines. It's simple, effective, and quite fun.

Colorful Choices inspires participants to eat a minimum of 3 vegetable and 2 fruit servings a day across a rainbow of colors — more than 120 to choose from — guaranteeing the best produce has to offer.

Participants achieve a healthier overall diet than 80% of the US population. Putting produce first can reduce the risk of obesity, heart disease, some cancers, diabetes, and hypertension.

Watch video


Desktop & Mobile

Healthy Eating Doesn't Have To Be Complicated.

With our desktop site and mobile app, participants can log produce servings, view health tips, check team stats, and much more on the go.

(2 min)

Team Competition.

Colorful Choices includes a friendly competition (a proven way to increase participation) where team members contribute toward team success — and have more fun along the way.

Organization branding — your unique URL and logo on every screen.

Have a look at some of the excellent features of the Colorful Choices wellness campaign.

Online Campaign Features.

Up-to-the-minute participation reports.

Program flexibility — adjust success criteria to fit culture.

Produce Pals option for encouragement and camaraderie.

Daily tips, healthy recipes, and informative articles.


Mihir Naik

I have NEVER felt so guilty eating a burger and fries! Colorful Choices is the easiest way to get to a balanced healthy diet especially if you are a competitive person like me. The point system will drive you to eat Top Choices to get more points but in the process you are eating healthier and eating new vegetables and fruits that would have otherwise not been on your list.

6-week Program - $11.51

Plans & Pricing.

Simple plans to fit your company needs.

A group license covers your entire eligible population. It includes setup, coordinator training, account management, real-time participation reports, and end-of-program summary.


All-In-One Group License

Eligible Population – Price

Up to 5,000 – $17,967

10,000 – $35,027

15,000 – $51,182

20,000 – $66,431

25,000 – $80,774

30,000 – $94,211

35,000 – $106,742

40,000 – $118,368

45,000 – $129,087

50,000 – $138,901

55,000 – $147,809

60,000 – $155,811

65,000 – $162,907

70,000 – $169,097

75,000 – $174,381

80,000 – $178,760

85,000 – $182,232

90,000 – $184,799

95,000 – $186,459

100,000 – $187,214

>100,000 – Custom Quote


1. One-time (per campaign) setup fee.

2. One-time per registrant fee.

8-week Program - $12.94

One time fee - $2,000


Per Registrant License



1. Setup and account management

2. Per registrant fees

12-week Program - $14.38

Want to learn more?

View our video demo.

Watch a video demo now.

To learn more about the benefits and features of Colorful Choices, fill out the form and we'll give you access to the prerecorded video demo of this popular wellness campaign.

Our wellness challenges are a popular choice for many companies. Have a look at other campaigns to find the perfect match for your team.

Check Out Other Wellness Challenges.

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